Unlock Your Leadership Potential
In our dynamic three-part LinkedIn Live series, "Identity is Destiny," we explore the profound impact of a company's identity on its long-term success. Hosted by a coach with a quarter-century of experience and an owner/operator who's gone from zero to one, this series dives into the essence of understanding and leveraging your company's unique identity to drive growth.
Each session offers practical insights, real-world examples, and interactive discussions to help you navigate the complexities of business growth. Expect lively debates, guest appearances, and a safe space for asking questions. This isn’t just another webinar series—it’s an engaging journey to discover how your identity shapes your destiny and fuels your business growth.
Part 1: "Unmasking Your Company’s True Identity"
We’ll discuss what company identity truly means and what it is not, using real-world examples to highlight inconsistent branding, misalignment between actions and values, and the pitfalls of copying competitors.
Part 2: "Scaling with Soul: Maintaining Your Essence as You Grow”
Discover how to scale your business while preserving its core values and essence. Learn to avoid over-expansion without cultural consideration, ignoring core values, and sacrificing quality for quantity.
Part 3: "Strategic Moves: Aligning Decisions with Company Vision"
Learn how to make decisions that align with your company’s long-term vision. We’ll explore examples of non-aligned decisions, such as contradictory partnerships and focusing on short-term gains over long-term goals.
What You'll Walk Away With:
Clarity on Company Identity: Understand what truly defines your business and how to communicate it effectively.
Strategies for Scaling with Soul: Learn how to expand without losing the essence that makes your company unique.
Decision-Making Frameworks: Gain tools for making strategic decisions that align with your company’s vision and values.
Avoidance of Common Pitfalls: Identify and steer clear of the common mistakes that can derail your growth efforts.
Engaging Interactive Learning: Participate in live discussions, ask questions, and receive immediate feedback to apply these insights to your own business
Event Details:
WHEN: Thursday Sep 5th, Oct 3rd, Nov 7th | 11am PT // 2pm ET
WHERE: LinkedIn Live
INCLUDES: Comprehensive worksheets and recordings to share with your team, plus live sessions led by experienced facilitators.
COST: FREE!
Meet the Facilitators
Melani Gordon
Hey, I'm Melani, a seasoned partner, coach, and consultant at Evolution, with a proven track record as a former CEO and entrepreneur. I excel in building teams and scaling businesses. After leading TapHunter to a successful acquisition, I'm passionate about sharing my strategies to empower leaders and organizations. Explore more at melanigordon.com.
David Shechtman
As a partner at Evolution coaching, I blend the empathetic heart of a coach and the strategic acumen of a business consultant to our work together. My unique approach combines emotional intelligence with strategic insight, crafting bespoke tools and strategies that adapt to your evolving needs and equip you to anticipate and navigate rapid technological changes.
